Tag Archives: Planning

63. The Importance of Managing Your Own Personal Finances as a Founder



As a founder, it can be challenging to know when to make the shift from pouring every dollar you have into getting your startup off the ground to taking a few chips off the table to eventually paying yourself first. However, every business owner should begin to separate their own personal finances from the business as soon as possible for a few different reasons.

In this episode, Malcolm Ethridge sits down to discuss best financial practices for founders and how to know when it is time to begin to allocate your revenue to more personal goals. Malcolm runs through tools and tricks to grow your business and build sustainable financial habits for you and your business. 

Malcolm discusses: 

  • How to invest in your own business and build funds for your long-term goals
  • Counterbalancing your business’s high burn rate with low personal expenses
  • Reinvesting extra cash flow into retirement and diverse investments 
  • Protecting what you have built and your loved ones through insurance 
  • And more

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Feature 2021

30. Passive Investing in Farmland and Agriculture with Peter Badger



Whenever we think of investing in real estate, we tend to think of either single family homes, apartment buildings, office buildings, or maybe shopping malls. But rarely do we think of buying raw or developed land as a means to invest in real estate and enjoy all of the financial benefits that tend to come along with it.

But in fact, farmland is actually considered to be one of the least volatile investment vehicles available, when compared to other asset classes. 

In this episode, Malcolm Ethridge speaks with Peter Badger, Chief Strategy Officer at Farmfolio, to discuss how owning farmland is a way to diversify your investment portfolio in a way that is not directly correlated to the stock market. Peter discusses turn-key investing in farmland and how Farmfolio’s model can be an effective option for investors of all sizes.

Peter discusses: 

  • What advantages he saw in investing in farmland that has changed his career and overall investment strategy
  • The importance of climate, land quality, and labor for the crop success
  • Why large grocers are turning to their operation to supply their stores
  • How FinTech is challenging the status quo of market regulations and requiring innovation for the future
  • And more

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About Our Guest:

Peter is a full-time investor in real estate and agriculture for nearly a decade and recently joined the team at Farmfolio as their chief strategy officer. Prior to that, Peter spent 18 years working on Wall Street and a decade working in Silicon Valley where he co-founded Framehawk, an enterprise software company, which he sold to Citrix systems. He has helped lead some of the world’s premier companies including Barclays, Merrill Lynch, Morgan Stanley, and Credit Suisse. Peter is also a world traveler and has lived in Denver, Medellin, Puerto Rico, San Francisco, Hong Kong, New York, Valencia, and London.


Feature 2021

28. Malcolm’s 10 Financial Commandments



There is no shortage of thoughts and opinions out there when it comes to managing your personal finances and making smart money moves. However, not all financial advice is created equal. Some is meant to entertain, some is meant to inspire, and some is meant to educate.

In this episode, Malcolm Ethridge rips a few pages out of his highly anticipated book to give you a preview. In The 10 Financial Commandments, Malcolm focuses on educating the reader, by sharing some of his favorite practical rules about money, both learned and earned.

Malcolm discusses: 

  • How some pieces of conventional wisdom can lead you astray
  • How to make sure that you are being intentional when thinking about your money
  • How to build equity in a more efficient and valuable way
  • The importance of finding your tribe and having someone to help keep you on track
  • And more

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